Media releases

Virgin Mobile Presents Squamish Valley Music Festival Adds New Artists to Jam Packed Lineup & Opens Two New Campgrounds to Accommodate Demand

VANCOUVER (BC) May 2, 2014

The hottest event of the summer just got hotter! Virgin Mobile Presents Squamish Valley Music Festival has added to its already stellar lineup of artists set to take the stage from August 8-10, 2014 in Squamish, BC. Full lineup below.

New artists joining the Festival include:

NAS (performing Illmatic) The Temper Trap
Chvrches Phantogram
tUnE-yArDs James Vincent McMorrow
Magic! Wildlife
Reuben And The Dark

“These new artist additions represent a continuation of our grand vision for the Festival and its programming, showcasing all contemporary genres of music,” says Erik Hoffman, Senior Vice President of Talent for Live Nation Canada. “This will be an unprecedented festival experience and music sampling from around the globe and our own backyard.”

New for 2014: Campers’ Kickoff takes place on Thursday, August 7 and will feature exclusive performances for all weekend pass holders.

Artists scheduled to perform at Campers’ Kickoff include:

A Tribe Called Red Herobust
Kastle The Matinee
The Strumbellas Sleepy Tom

With the first two campgrounds, Diamond and Circle, completely sold out, the Festival has added two new campgrounds for festivalgoers. Guests looking to secure camping are encouraged to reserve their spot in the new Triangle and Square Campgrounds quickly.

“The camping experience is a highlight of the Festival for a lot of our guests,” says Paul Runnals, Executive Director of the Festival and Vice President of brand.LIVE. “Last year we welcomed 7,500 campers and this year we anticipate over 14,000 guests will stay on designated Festival campgrounds. As our camping capacity has increased, we’ve worked really hard to ensure that our campgrounds will be safe and enjoyable for all involved.”

All campgrounds have been developed in consultation with the District of Squamish, Vancouver Coastal Health, RCMP and Fire Department officials. Each campground will be fully secured with an 8-foot fence and will have 24-hour security, medical and operational staff. The campgrounds are being managed by MCI Group, a major worldwide destination management company.

“We have designed a fun, safe experience for everyone camping within our designated Festival campgrounds. We encourage guests who are camping to take advantage of these managed sites and support our ongoing efforts to help the District of Squamish maintain the natural beauty of the community,” says Runnals.

The Triangle Campground will be located at Squamish Elementary School and will feature over 1,000 sites. Shuttle services will be available to move guests from parking lots to the campground and from the campground to the Festival. There is also a designated pedestrian route to the festival with lighting, security, pedestrian wayfinding and traffic control staff.

The Square Campground is the Festival’s quiet family campground and will be located at Mamquam Elementary. This quiet campground will have shuttle service available to the festival site. Convenient parking is available immediately adjacent to the Square Campground, and is for sale via www.ticketmaster.ca for $25 plus service fees when guests purchase a Square campsite.

Sites in either Triangle or Square Campgrounds can be reserved through www.ticketmaster.ca when purchasing weekend passes. Guests who have already purchased weekend passes but have not reserved camping can request a site on the Virgin Mobile Presents Squamish Valley Music Festival website: www.squamishfestival.com/add-camping-parking/add-passes. Camping is not available for single day passes at this time.

The 2014 Virgin Mobile Presents Squamish Valley Music Festival will take place at the Logger Sports Grounds and Centennial Fields in Squamish, British Columbia, August 8, 9 & 10, 2014 and will feature over 70 performers, including:

For more information, please visit: www.SquamishFestival.com. Find us on Twitter @squamishfest #vmsquamish & Facebook.

Media Inquiries:

Laura Ballance Rebecca Peters
LBMG LBMG
Media Relations Media Relations
604.637.6646 (direct) 604.637.6649 (direct)
604.771.5176 (cell) 604.762.2098 (cell)
Laura@LBMG.ca Rebecca@LBMG.ca