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Virgin Mobile Now Offers A New Way To Send And Receive Money With A Virgin Mobile Phone

TORONTO (ONTARIO) August 27, 2009

Today, Virgin Mobile Canada and EnStream LP announced that Virgin Mobile customers can now Zoom each other cash with Zoompass, a groundbreaking new mobile money transfer and payment service. Zoompass is a fast and easy way to send and receive money securely with a mobile phone.


“We’re always on the lookout for breakthroughs that will help our customers get more from their phone,” said Nathan Rosenberg, Chief Marketing Officer, Virgin Mobile Canada. “Zoompass is a perfect example of innovation that works for people, making it easy and fast to turn their mobile phones into a virtual wallet. In fact, I have some friends that owe me cash. I’m going to get them to Zoom me immediately!”


Zoompass makes it easy to split a lunch bill, ask for money from parents, collect sports team fees or chip in for a co-worker’s gift right from a mobile phone. More and more Canadians nationwide are using Zoompass as a way to send money.


Virgin Mobile Canada customers can send money to anyone belonging to a participating Canadian wireless carrier, even if the recipient doesn’t have their own Zoompass account yet. People are instantly notified on their phone when they receive money and are asked to register at www.zoompass.com.


“We are thrilled to have Virgin Mobile Canada join the Zoompass network,” said Robin Dua, President of EnStream LP, the developer of Zoompass. “We are merging the wallet with the mobile phone. Zoompass will eventually allow people to carry everything they carry today, but leave their wallets at home. ”


Using their safe and secure Zoompass account, Virgin Mobile customers can link a personal bank account or credit card to make loading and transferring money simple and convenient. Customers can plug in to Zoompass on their computer or by downloading the Zoompass app right to their phone. Zoompassers can manage their account 24/7, anytime, anywhere and transfer money, request money, check their balance, go over their transaction history and more.


For no extra charge, customers can also make secure purchases in stores and on the Internet using the balance of their Zoompass account with the Zoompass Prepaid MasterCard®. The Zoompass Prepaid MasterCard is accepted worldwide wherever customers see the MasterCard logo and at virtually all bank machines worldwide.


Every Zoompass transaction is PIN-protected, making Zoompass a more secure payment method than cash or cheque. Customers’ financial information is stored on secure servers, not on the mobile phone, so even if the phone is lost or stolen, the customer’s Zoompass account remains secure. The Zoompass app can be downloaded for free from Zoompass.mobi or BlackBerry App World. For more information or to enroll in Zoompass, visit www.zoompass.com on your computer.


About Virgin Mobile


The Virgin Mobile group of companies has attracted more than 12 million customers worldwide. As the No.1 mobile youth network, Virgin Mobile Canada's mission is to be Canada’s most loved mobile company. Its simpler, better deals offer customers control, flexibility and choice to design mobile packages that truly works for them. J.D. Power and Associates ranked Virgin Mobile highest in customer satisfaction with prepaid wireless service for four years in a row  and 91% of customers would recommend Virgin Mobile to a friend.


Virgin Mobile phones are available at more than 4,000 locations with top-up cards available at more than 10,000 locations nationally. Virgin Mobile products can also be purchased online at www.virginmobile.ca or by calling 1-888-999-2321.


About EnStream LP


EnStream LP is a mobile commerce company working to bring transformational wireless payment solutions to market together with its carrier partners. With anytime-anywhere money transfers and payments representing a new frontier of wireless services, EnStream’s mandate is to develop standardized, secure, and easy-to-use mobile commerce services that work across Canadian wireless carriers and with existing credit, debit, and prepaid capabilities offered by financial institutions. EnStream is a joint venture company owned by Canada’s three leading national wireless operators – Bell Mobility, Rogers Communications Inc., and TELUS Corporation. The company is headquartered in Toronto, Canada. For further information, please visit www.enstream.com.


EnStream and Zoompass are trademarks of EnStream LP. All other marks contained herein are the property of their respective owners.


For more information, please contact:
Kayla Rochkin, Hill & Knowlton Canada

Erica Faltous, Hill & Knowlton Canada
416-413-4695 / 416-400-0171

For information about artist interviews, please contact:
Amanda Munro, Segal Communications

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