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MEDIA RELEASE ARCHIVES

To see what Virgin Mobile's been getting up to lately, check out the media releases below. If you're a media pro and need to get in touch with us, give our Press Team a shout at 416-607-8412.

YO STUDENTS! WHETHER YOU’RE IN A CLUB, CREW OR TEAM, VIRGIN MOBILE WANTS TO HOOK YOU UP!


Virgin Mobile's On The House will bring campus clubs together to compete head-to-head for up to $50,000 in cash and killer prizes

TORONTO (ONTARIO) September 26, 2011

To tweet this release: https://twitter.com/

Virgin Mobile is on the hunt to find clubs at colleges and universities that want to build their school rep and know how to rule the social media world! Competing clubs will have a chance to score sweet prizes, like tech goodies from Samsung and, of course, some cold hard cash.

“We’re all about giving our Virgin Mobile Members awesome benefits, so we’ve created a program for students to bring more benefits to their members,” said Andrew Bridge, Director, Brand & Communications, Virgin Mobile. “Whether it’s sports, academics, or just plain ol’ fun, the students who step up for our On The House challenge have a shot to show off why they’re the best and walk away with prizes and cash to prove it.”

Let The Games Begin!

For students who think they’ve got what it takes to win, the key to success is doing more than just setting up an account – they’ll have to let the world know exactly why their campus group reigns supreme.  Getting started is easy, but winning the challenge is broken down into three phases:

  • Head online and create your profile at virginmobile.campusperks.ca. Then it’s time to get social and earn the most votes for their group’s online profile. Being creative and reaching out online might make the difference that puts a club (and school) on top!
  • Once the voting has wrapped up on October 16, we’ll narrow the list down to the top clubs from the most engaged schools.  These finalists will compete head-to-head in Virgin Mobile’s On The House Campus Race – an interactive race pitting club against club in crazy challenges with a Virgin Mobile twist! The winning club from each school will get more than $5,000 worth of prizes and the instant cred of being the best club on their campus.
  • Finally, it’s time to choose the best of the best!  From their online buzz to how they take on the challenges in the campus race, each of the finalists will be scored to see who’s #1. The grand prize winner across all campuses will be named on Thursday, November 10th and walk away with more than $10,000 worth of prizes – including a cash sponsorship. 

To find out more about how to get your campus group signed up to Virgin Mobile’s On The House, head to virginmobile.campusperks.ca.

About Virgin Mobile Canada

Virgin Mobile Canada rewards, entertains and connects like no one else, delivering the hottest phones on the hottest 4G network.  Virgin Mobile Members also get access to must-see events, global roaming and award-winning service. 91 percent of Members would also recommend Virgin Mobile to a friend. 

The Virgin Mobile group of companies has attracted more than 15 million customers worldwide.  Virgin Mobile phones are available at more than 4,000 locations nationally including The Source, Virgin Mobile retail locations and additional retail partners. Virgin Mobile products can also be purchased online at www.virginmobile.ca or by calling 1-888-999-2321. Get personal with Virgin Mobile Canada on Facebook at facebook.com/virginmobilecan and Twitter at twitter.com/virginmobilecan.

Shannon Mitchell, Hill & Knowlton
1-416-413-4642
shannon.mitchell@hillandknowlton.ca

Erica Faltous, Virgin Mobile Canada
1-416-607-8412
erica.faltous@virginmobile.ca


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